Any business seeking to maximize public exposure. And this overexposure results in any stain on our reputation online. On the one hand,
some companies have web positioning and technical controversy.
The first is to identify sites that contain the terms unfavorable to our brand, and simultaneously identify keywords that make these places
go first or ranked in the SERPs. That is, a site can go to certain search on page ten, but before another can go out in the top ten. Then, we
must identify those searches that make these unfavorable comments go first.
What we do then is to measure the online authority that this site or sites have. An inscription on an unknown posted is much easier to
neutralize a campaign that includes multiple entries in high Pagerank sites. Also, we must also take note of how social networks are mentioned
brand in the negative. Given this list, we know what we're dealing with.
Get Help Processing Poor Publicity Online
In a murder time where all information about everything and everyone is publicly available on the Internet, it can be difficult to control which
information ends up on the web. You often notice it when the bad rumor, whether you or your business, has exploded.
It can be dangerous that there is a bad reputation about one's person or business online - especially if it is visible on the first page of a Google
search. Surveys show that 94% of those who do a Google search only look at the first page. This can be crucial, and potentially fatal, for a
business to have poor publicity on the first page, for a survey by the YouGov * research institute shows that 70% will choose not to shop with
a business if they find poor publicity on them online .
Bad reputation on the web doesn't disappear by itself and Google doesn't "forget" by itself either. When you apply for a business online, any
mention of the business will appear in the search results, and this applies to both good and bad publicity. As the vast majority judge from a
first impression, the search results may receive undeserved attention.